Branding & Advertising Services
Branding is important because not only is it what makes a memorable impression on consumers but it allows your customers and clients to know what to expect from your company. Koncept Solutions provides you variety of Advertising and Branding services
Search Engine Optimization (SEO)
SEO stands for Search engine optimization. It is a set of rules for optimizing your website so that it can achieve higher rankings in search engines' organic results. The most important part in SEO is identifying what users are searching for that is related to your products and services.
Search engines serve millions of users per day looking for answers to their questions or for solutions to their problems. If you have a website, blog, or online store, SEO can help you get free targeted traffic from search engines.
Search engines are getting smarter, but they still need our help. Optimizing your site will help deliver better information to search engines so that your content can be properly indexed and displayed.
Social Media Marketing (SMM)
Social media marketing is the use of social media platforms to connect with your audience to build your brand, increase sales, and drive website traffic. Social media marketing (SMM) is the use of social media websites and social networks to market a company's products and services.
Social media marketing provides companies with a way to reach new customers, engage with existing customers, and promote their desired culture, mission, or tone. It helps you to connect with the customers, increase your brand awareness, and boost your leads and sales.
Social Media plays a crucial role in connecting people and developing relationships, not only with key influencers and journalists covering your company's sector, but also provides a great opportunity to establish customer service by gathering input, answering questions and listening to their feedback.
PPC is one of the key factors for having great advertisements online. It allows your business to flourish and rise above others. Now, it may take some time and money, but in the long run, PPC will put you ahead of your competitors. After at least a month of PPC advertisement, you should be able to see a difference in your business.
Pay-per-click ads provide more value than just getting your brand at the top of the SERP. Google is the most popular search engine and receives the most traffic. Paying for bids to get your ad to the top of the results page gives you greater potential for more clicks, impressions, and possible conversions..
PPC allows you to get your brand out there and draw more people to your site as the organic results are growing. This is one of the most powerful tools you could use to get your brand out there and get the income you want.
Search Engine Marketing (SEM)
Search Engine Marketing refers to a variety of techniques and strategies a company can use to generate more visitor traffic from search engine results pages (SERPS) to a website. The goal of SEM is to promote a website’s visibility using paid search, contextual advertising, and organic search rankings.
In SEM, it can be leveraged for any form of search marketing. The SEM meaning is more commonly used to refer to pay-per-click advertising because of the paid search methods used
PPC ads allow you greater control over how to present your marketing messages and products. While search engines will often decide how organic search results display, you are more in control over calls-to-action, pricing, bullet points, and other aspects of your PPC ads.
Affiliate marketing is the process by which an affiliate earns a commission for marketing another person’s or company’s products. The affiliate simply searches for a product they enjoy, then promotes that product and earns a piece of the profit from each sale they make.
The affiliate can be either an individual or a company that markets the seller’s product in an appealing way to potential consumers. The affiliate promotes the product to persuade consumers that it is valuable or beneficial to them and convince them to purchase the product.
Affiliate marketing is the process by which an affiliate earns a commission for marketing another person's or company's products. The affiliate simply searches for a product they enjoy, then promotes that product and earns a piece of the profit from each sale they make.
Virtual Assistant Services (VA)
In the simplest sense of the term, virtual assistants are self-employed experts, who work for clients from a remote location. With specific skill sets, they can serve multiple clients and work on different projects.
When trying to expand your business, bring talented VAs into your process. Help your virtual assistant to develop a complete understanding of your business ethics and policies. Open up the virtual floor, and allow him/her to share ideas.
As a business owner, your important tasks can often get overshadowed due to the jam-packed schedule. In such circumstances, VAs might come handy, as they can focus on several crucial tasks. They can help you in Market Research, Data Entry, Email Management and many more.